Small agency. Sharp opinions.
ARC44 is an independent logo design agency creating distinctive logos for businesses that want to look established, credible and impossible to overlook — without the big-agency overhead.
Clarity beats cleverness
Most logos get
forgotten by Friday.
We started ARC44 because too many small businesses were choosing between a $50 template and a $15,000 agency retainer — with nothing built for the businesses in between. We design the logos that sit in that gap: considered, distinctive, and priced so an owner-operator can actually say yes.
Direct, not decorative
Every mark earns its shape. If a detail doesn't help someone recognize or remember the brand, it doesn't make the final cut.
Built for the real world
We design for the truck door, the storefront sign and the low-res social avatar — not just a clean mockup on a white background.
Fast, without cutting corners
A tight, structured process means most projects wrap in days, not months — and every client leaves with source files, not just a PNG.
We design for recognition, not awards.
A logo's job isn't to win a design blog feature — it's to make a stranger remember a name after seeing it once. That's the only brief that actually matters.
From brief to brand mark in four steps.
Creative Brief
You fill out a short brief covering your business, audience, competitors and style preferences, plus where the logo needs to live — vehicle, signage, packaging, screen or all four.
Concept Design
Our designers sketch and build two to three distinct logo concepts rooted in your brief — fully developed ideas, not a dozen half-finished options to sort through.
Revisions
You choose a concept and we refine it with your feedback — typeface, color palette, spacing and mockups on real-world applications — until it's right.
Final Logo Files
You receive your finished logo as vector source files (AI, EPS, SVG), PNG and PDF in full color, black and white, plus a short brand usage guide so it stays consistent everywhere.
Let's design a logo worth remembering.
Tell us what you're building, where the brand needs to live and what you want people to remember.
Start Your Project — $99