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    Privacy Policy

    Arc44 — Brand Identity & Design Studio Last Updated: [DATE]

    Arc44 (“Arc44,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit arc44.com (the “Site”), contact us, or engage our design services (the “Services”).

    By using the Site or Services, you agree to the practices described in this Policy.


    1. Information We Collect

    1.1 Information You Provide Directly

    • Contact & inquiry details — when you submit our contact form or “Start a Project” form, we collect your name, email address, phone number (if provided), company name, and any project details you share.
    • Client & billing information — when you engage our Services, we collect information needed to deliver the work and process payment, such as business details, billing address, and payment records.
    • Communications — emails, messages, feedback, and files you send us during a project.

    1.2 Information Collected Automatically

    When you visit the Site, we and our service providers may automatically collect:

    • Usage data — pages visited, time spent, links clicked, and referring pages;
    • Device data — IP address, browser type, operating system, and device type;
    • Cookies and similar technologies — see Section 6 below.

    We use Google services (including Google Analytics via Site Kit) to understand how visitors use the Site. Learn more about how Google collects and processes data at https://policies.google.com/technologies/partner-sites.

    1.3 Information from Third Parties

    If you interact with us through social media platforms (Facebook, Instagram, LinkedIn, Behance), we may receive information from those platforms in accordance with their privacy policies and your settings.

    2. How We Use Your Information

    We use personal information to:

    • Respond to inquiries and project requests;
    • Provide, manage, and deliver our design Services;
    • Prepare proposals, quotes, invoices, and contracts;
    • Communicate with you about projects, updates, and support;
    • Improve the Site, our Services, and user experience;
    • Analyze Site traffic and marketing performance;
    • Send occasional marketing or portfolio updates, where permitted by law (you can opt out at any time);
    • Comply with legal, tax, and accounting obligations;
    • Protect against fraud, misuse, and security threats.

    3. Legal Bases for Processing (where applicable)

    Where laws such as the EU/UK General Data Protection Regulation (GDPR) apply, we process personal data on the following bases:

    • Contract — to perform a contract with you or take steps at your request before entering a contract;
    • Legitimate interests — to operate and improve our business, market our Services, and secure the Site;
    • Consent — where required, for example for certain cookies or marketing emails;
    • Legal obligation — to comply with applicable laws.

    4. How We Share Information

    We do not sell your personal information. We may share it with:

    • Service providers — hosting providers, analytics providers (e.g., Google), email and communication tools, payment processors, and accounting services, solely to perform services on our behalf;
    • Production partners — where a project involves third-party printing or installation (e.g., vehicle wraps), we may share necessary contact or delivery details with the vendor;
    • Professional advisers — lawyers, accountants, and insurers where reasonably necessary;
    • Legal authorities — where required by law, court order, or to protect our rights, safety, or property;
    • Business transfers — in connection with a merger, acquisition, or sale of assets, subject to this Policy.

    5. Data Retention

    We retain personal information only as long as necessary for the purposes described in this Policy:

    • Inquiry data — typically up to [24] months after our last contact;
    • Client and project records — for the duration of the engagement and as required for legal, tax, and accounting purposes (typically [7] years);
    • Analytics data — per the retention settings of our analytics providers.

    When information is no longer needed, we delete or anonymize it.

    6. Cookies & Tracking Technologies

    The Site uses cookies and similar technologies to:

    • Enable core Site functionality;
    • Measure Site traffic and performance (e.g., Google Analytics);
    • Remember preferences.

    You can control cookies through your browser settings, and you can opt out of Google Analytics using the browser add-on at https://tools.google.com/dlpage/gaoptout. Disabling cookies may affect some Site features. Where required by law, we will request your consent before setting non-essential cookies.

    7. Your Rights

    Depending on your location, you may have the right to:

    • Access the personal information we hold about you;
    • Request correction of inaccurate information;
    • Request deletion of your information;
    • Object to or restrict certain processing;
    • Withdraw consent at any time (where processing is based on consent);
    • Receive a copy of your data in a portable format;
    • Opt out of marketing communications at any time;
    • Lodge a complaint with your local data protection authority.

    To exercise any of these rights, contact us using the details in Section 12. We may need to verify your identity before fulfilling a request.

    8. Data Security

    We use reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, or alteration. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

    9. International Transfers

    We serve clients in multiple countries, and our service providers (such as Google) may process data in countries other than your own. Where required, we take steps to ensure appropriate safeguards are in place for international transfers.

    10. Children’s Privacy

    The Site and Services are intended for businesses and adults. We do not knowingly collect personal information from children under 16. If you believe a child has provided us personal information, please contact us and we will delete it.

    11. Changes to This Policy

    We may update this Privacy Policy from time to time. The updated version will be posted on the Site with a revised “Last Updated” date. Material changes will be highlighted where appropriate. Your continued use of the Site after changes take effect constitutes acceptance of the updated Policy.

    12. Contact Us

    For questions, requests, or complaints regarding this Privacy Policy or your personal information, contact:

    Arc44 Email: vijay@arc44.com Website: https://arc44.com/contact/